5 Examples of About Me pages to inspire you
Looking for interface design inspiration for your About Me page or your client’s? You’ve come to the right place! Read on to explore five examples of About pages to inspire your own designs and some tips to improve their impact.
Why is the About Me/Us page important in a web project?
The story behind the idea matters most in digital relationships, especially for business. People who visit websites seek a service or a solution to a problem. But they also want to know who they’ll be working with.
When visitors land on a business’ homepage, they first notice the design and headline text. After a bit of scrolling, if they like what they see, they navigate to the About Us page, looking for information about the people behind the project or service.
Sometimes the About or About Me page serves as a business card or introduction to a resume, providing detail in a digital environment where you can’t introduce yourself live and in person. In a personal or portfolio website, they are even more important, especially in design.
Essential information to include in an About Me or About Us page
Since an About Me or About Us page serves as a digital cover letter or an introduction to a resume, it’s vital to include all the information the reader needs to feel like they’ve actually met you. The most important thing is to tell your story and share your mission and values in one or two short paragraphs.
Share names of satisfied clients and links to those completed jobs. Tell them a bit about how you or your business differ from the rest. What is it that makes you special? Use storytelling techniques to make it easy and enjoyable to read. If you have a team, include images and text for each member.
After that, you should include contact information, email, location, etc. Normally, this information appears on the contact page, but you can also include it in this section to reduce the number of clicks needed.
In terms of interface, the visual approach to your About Me or About page should be coherent with the rest of the website. It’s important to feel unity and continuity in the navigation. And in case you hadn’t noticed, the About page is one of the main pages of any website. You can’t leave it out.
Five examples of About pages
Tiger Marketing
This About page features the Tiger Marketing team, called The Tigers. The focus is primarily on the team as the main point of interest, and then each individual has a dedicated section. Notice how each team member has a nickname – a detail like this gives more depth to the content, humanizing the people behind the business.
Gemini Skincare
The focal point of Gemini Skincare’s About page is the company’s mission. They share their skincare ideals and the astrological connection to duality inherent in the name. This is an example of an About Us page where the team behind the brand isn’t visible. The most important thing is the concept.
Co.Bo.
This example has a slightly different interface design than usual. The main section uses horizontal scrolling, taking the visitor through the steps the team follows to create the product. In this case, shoe soles. Further down the page, you discover photos of the team without further information, details and data about their business, a link to the contact page and an invitation to join their team.
Karak
Karak, a ceramic tile factory, separates the design of its About page into two parts. First comes the team and then the story. You can choose which to read at the top of the page first. The design of this page is pretty complete and includes a lot of information. In this case, the business aimed to share as much information as possible with the visitor.
Habitat for Humanity
As expected for a large entity like Habitat for Humanity, the About page works as a section with subsections. From the navigation menu, the About button opens a mega menu with information about various topics related to their history and mission. The main screen on their About page begins with Habitat for Humanity’s mission and provides an index of the other options.
Create engaging and informative About pages with Flaticon
The complexity of an About page depends on the size of the company and the amount of information you want to share. Pages for small companies or startups with only one person at the helm don’t necessarily have to include sections about the team (since there isn’t one yet). These can focus on the brand concept and how the service is unique.
Whether designing an entire website’s interface or just an About page, Flaticon’s resources will help you create highly effective sections and modules. Use icons to illustrate and organize content and information blocks, and interface icons signal possible interactions or calls to action. Flaticon icon and UIcons libraries provide millions of icons with a search engine that ensures you can easily find what you need.
